Tag Archives: SEO

Search Marketing: Romancing The Keyword

By Thia | Published: March 2, 2010
In the world of online search marketing, keyword matches are something of a ménage à trois. You, your prospect, and the search engine are all in this together. Here's how keywords work and what you need to do about it:
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Part 2–It’s No Secret…

By Thia | Published: October 17, 2009
In addition to creating a website that speaks to the needs and interests of someone searching online (usually by Googling keywords/phrases, or doing the same on another search engine like Yahoo or Bing–formerly MSN), there is the matter of making sure that the website “speaks” to the search engines themselves in order to get indexed [...]
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It’s No Secret: So Why Do So Few Website Owners Do This?

By Thia | Published: October 17, 2009
In order for a website to be effective, business owners need to be clear about exactly what it is that they want the website to DO. That is, what function or purpose will the website play in the business’ marketing strategy? For instance, do you want your website to… Attract/generate new customers/leads from among people who are [...]
Posted in Internet Marketing Education | Also tagged , | 1 Comment

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